Terms of
Service.

We run targeted YouTube view campaigns through the official YouTube Ads platform (operated by Google). Campaigns are executed from our own ad account, meaning we handle media spend, billing with Google, account verification, and platform configuration.

What you provide: the videos to promote, approval of the audience targeting we propose, and timely feedback during the campaign. You retain full ownership of your videos, your YouTube channel, and any content you supply.

We do not provide guarantees of specific view counts, conversion rates, business outcomes, or YouTube channel performance. View campaign results depend on factors including content quality, audience competitiveness, targeting parameters, and external market conditions. We provide good-faith estimates and report honestly on actual results.

Service pricing is published on our website and confirmed in your engagement proposal. All prices are listed in US dollars (USD) and are exclusive of any applicable VAT, sales tax, or withholding taxes, which are the responsibility of the Customer where applicable.

Our prices are all-inclusive: they cover our service fee plus the media spend executed on YouTube Ads from our account. We do not mark up media spend invisibly. We do not pass through Google's invoices.

Payment terms are net 14 days from invoice date unless otherwise agreed in writing. Recurring monthly engagements are invoiced at the start of each billing period. Single-campaign engagements are invoiced upfront before campaign launch.

Late payment may result in suspension of active campaigns. We will give reasonable notice before suspending service.

Monthly engagements may be cancelled with 14 days' notice before the end of the current billing period. We do not lock customers into long-term contracts.

Single campaigns are not refundable once campaign setup has begun. If you cancel before setup begins, a full refund is provided. If a campaign is cancelled mid-flight at your request, any unspent media budget will be refunded; the service portion of the fee is non-refundable.

If we cancel an engagement (for any reason at our discretion), we will refund any unused portion of fees you've paid.

We reserve the right to decline campaigns for content that violates YouTube's Community Guidelines, YouTube Ads policies, applicable laws, or our own standards. This includes but is not limited to: misleading or deceptive content, content targeting minors with adult themes, hate speech, content promoting illegal activity, or content that creates reputational risk for our business or our advertising account.

You represent that you own the rights to all content you provide for promotion, or that you have the necessary licenses and permissions to display it publicly through paid advertising.

If a campaign is rejected by Google's ad review system, we will work with you to revise the content or targeting where possible. If the content cannot be approved, we will discuss alternative approaches; refunds in such cases are handled case-by-case.

We collect and process limited personal data necessary to deliver our services: business contact details (name, email, company, role), information you provide through the contact form, and communication records.

We do not sell, rent, or share Customer data with third parties for marketing purposes. We do share data with subprocessors necessary to deliver the service — primarily Google (YouTube Ads), our email service provider, and our hosting infrastructure.

We comply with the General Data Protection Regulation (GDPR) and other applicable data protection laws. You may request access to, correction of, or deletion of your personal data by emailing privacy@videolifter.com.

Audience data collected during campaigns (such as remarketing audiences within Google Ads) belongs to the relevant Google account holders. We can share aggregate audience insights with you and can arrange cross-account audience sharing where supported by the platform.

Each party agrees to keep confidential any non-public business information shared in the course of the engagement, including pricing, performance data, strategic plans, and customer lists. This obligation continues for two (2) years after the engagement ends.

We may reference your company and use your name and logo as an example of our work, unless you tell us in writing that you'd prefer we don't. We will not disclose specific campaign performance numbers without your consent.

We provide our services on a "reasonable efforts" basis. We do not guarantee specific outcomes, business results, or platform-side actions taken by YouTube or Google.

Our total liability for any claim arising out of or relating to these Terms or our services is limited to the total amount you paid us in the three (3) months immediately preceding the claim.

We are not liable for indirect, incidental, consequential, or punitive damages — including lost profits, lost data, or reputational harm — even if we have been advised of the possibility of such damages.

Nothing in these Terms excludes liability that cannot be excluded under applicable law, including liability for fraud, gross negligence, or intentional misconduct.

These Terms are governed by the laws of Sweden. Any dispute arising out of or in connection with these Terms shall be resolved through good-faith discussion first, and failing that, in the competent courts of Sweden.

If you are a consumer (rather than a business) located in another EU member state, you retain the protections of your local consumer law.

We may update these Terms from time to time. The most recent version is always published at videolifter.com/terms with a "last updated" date. Material changes will be communicated to active customers by email at least 14 days before they take effect.

Continued use of our services after a change indicates acceptance of the updated Terms.

Questions about these Terms? Email us at hello@videolifter.com and we'll respond within one business day.